What readers actually want

Many visitors compare a few products quickly and jump to official sites. Names, one‑liners, and consistent categories often beat long essays.

When differences really matter (pricing, privacy, Chinese support), half a screen more of scenario text reduces “not for me” churn.

Split navigation vs news

  • Directory: discoverability—clean taxonomy, consistent tags, working links.
  • News / essays: depth—releases, industry notes, playbooks complement the list.

Freshness signals

A site feels “alive” when tool metadata stays current and news doesn’t go silent. Small, steady beats one giant dump that rots.